Exploring Looker (Google), Holistics & Visivo

Looker (Google) vs. Holistics vs. Visivo

Compare key features, capabilities, and differentiators between Looker (Google), Holistics, Visivo. This comprehensive analysis will help you make an informed decision for your data visualization needs.

Quick Comparison

Key features and capabilities at a glance

Feature	Looker (Google)	Holistics	Visivo
Deployment Model	Cloud-hosted (Google Cloud)	Cloud SaaS (Holistics 4), On-prem enterprise, Private cloud	Open-source, Cloud Service, Self-hosted
Pricing	Commercial (Proprietary); enterprise pricing (no free tier)	Commercial (proprietary). Free trial available.	Open source (GPL-3.0)
Cost	$$$$$	$$$$	$
Git Integration
CI/CD & Testing
Real-time
AI Features
Visual to Code
DAG-Based

Target Users & Use-Cases

Each BI tool is designed with specific user personas in mind.

Looker (Google)

Enterprise OrganizationsGoogle Cloud Accounts

Holistics

Data teams (analytics engineers)Business users exploring defined dataData-driven organizations

Visivo

Analytics EngineersData teamsBusiness usersEngineers

Ease of Development & Deployment

Development experience directly impacts team productivity and time-to-value.

Looker (Google)

2/5

Holistics

3/5

Visivo

5/5

Key Integrations & Ecosystem

A robust ecosystem of integrations is essential for modern BI tools.

Looker (Google)

Google CloudGoogle AnalyticsGoogle Sheets

Holistics

SQL databases (Snowflake, BigQuery, PostgreSQL, etc.). dbt integration: Yes – can import dbt models and exposures, aligning Holistics model with dbt transforms.SQL databases (SnowflakeBigQueryPostgreSQLetc.). dbt integration: Yes – can import dbt models and exposuresaligning Holistics model with dbt transforms.

Visivo

dbt coreAll major databasesCustom connector frameworkSlack for alertsGithub

Visualization Capabilities

The ability to create compelling visualizations is key to data storytelling.

Looker (Google)

Robust web dashboards and exploratory interface. Good selection of chart types; custom visualizations via plugins or custom code. Highly customizable via LookML for data logic, but visual formatting is UI-driven (some limitations vs. Tableau).

Holistics

Combines a code-based 'data modeling layer' with a drag/drop UI for end users. Data team defines datasets, dimensions, measures in YAML (or UI), then business users create charts by selecting those fields. Visualization options cover common needs (charts, pivots) with moderate customization. Focus is on accuracy & consistency over flashy visuals.

Visivo

Highly custom UI with easy defaults

Detailed Differentiators

Each platform's unique strengths and limitations.

Looker (Google)

LookML semantic layer – centralized metrics definitions ensure a 'single source of truth'. Strong governance (row-level security, permissions) and embedded analytics support.

Requires upfront modeling (learning LookML); expensive. Visual customization and ad-hoc analysis flexibility less than Tableau/PowerBI.

Holistics

Unified metrics layer: define once in code, use anywhere – similar to LookML but using SQL and a simpler DSL. This ensures a single source of truth across charts.

Requires data modeling effort upfront; not as plug-and-play. Smaller community (less third-party resources than bigger tools).

Visivo

BI-as-code approach enables version control, collaboration, and CI/CD workflows. DAG-based architecture provides powerful data transformation capabilities and dependency management. Seamless visual-to-code workflow allows both technical and non-technical users to build dashboards effectively.

Requires understanding of data concepts; not a pure drag-and-drop tool like Tableau. Initial setup requires technical knowledge for optimal configuration.

Security & Architecture

Critical considerations for enterprise deployments.

Looker (Google)

DB Access: Yes (direct read queries to DB with cached results). Virtualization: No internal engine – relies on source DB ('in-database' analytics). Push: No, pull-based queries (though persistent derived tables can be pushed into DB). Other: Fine-grained RBAC; row-level security; SSO/SAML support.

Holistics

DB Access: Yes, queries run on your DB. Optionally can cache query results in its warehouse for speed. Virtualization: Holistics does not store data long-term; it queries live or caches in temp tables. Push: No, it's pull (with ability to schedule cache refresh). Other: Supports row-level security definitions in the modeling layer; robust role-based view permissions.

Visivo

No db access required. Very strong security features due to the DAG-based access controls and the push based deployment model.

Why Visivo Stands Out

While each platform has its strengths, Visivo offers unique advantages for modern data teams.

DAG-Based Architecture for complex data transformations

Visual to Human-readable Code conversion

Multiple development approaches for all skill levels

AI-Powered dashboard creation

Full Git integration and version control

Open-source with enterprise features

Ready to Experience Modern BI?

Try Visivo today and see how it transforms your data analytics workflow.

$ curl -fsSL https://visivo.sh | bash

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