Exploring Looker Studio, Tableau (Salesforce) & Visivo
Looker Studio vs. Tableau (Salesforce) vs. Visivo
Compare key features, capabilities, and differentiators between Looker Studio, Tableau (Salesforce), Visivo. This comprehensive analysis will help you make an informed decision for your data visualization needs.
Quick Comparison
Key features and capabilities at a glance
| Feature | Looker Studio | Tableau (Salesforce) | Visivo |
|---|---|---|---|
| Deployment Model | Cloud (Google Cloud), Enterprise deployment, Private cloud | Desktop + Tableau Server, Desktop + (on-prem) Tableau Server, Desktop + Tableau Cloud (SaaS) | Open-source, Cloud Service, Self-hosted |
| Pricing | Free to use (with Google account); Pro version for enterprise (Looker Studio Pro) introduced with SLAs. | Commercial (Proprietary); ~$70/user/mo for Creator. Public edition free (cloud, limited) | Open source (GPL-3.0) |
| Cost | $ | $$$$$ | $ |
| Git Integration | |||
| CI/CD & Testing | |||
| Real-time | |||
| AI Features | |||
| Visual to Code | |||
| DAG-Based |
Target Users & Use-Cases
Each BI tool is designed with specific user personas in mind.
Looker Studio
Tableau (Salesforce)
Visivo
Ease of Development & Deployment
Development experience directly impacts team productivity and time-to-value.
Looker Studio
Tableau (Salesforce)
Visivo
Key Integrations & Ecosystem
A robust ecosystem of integrations is essential for modern BI tools.
Looker Studio
Tableau (Salesforce)
Visivo
Visualization Capabilities
The ability to create compelling visualizations is key to data storytelling.
Looker Studio
Drag-and-drop report editor. Offers charts like time series, bar, geo maps, tables. Customization is decent (colors, labels), though not as fine-grained as Tableau. Supports community visualizations (bring custom JS charts). Layout is canvas-style – good for dashboards and infographics.
Tableau (Salesforce)
Best-in-class drag-and-drop visualization. Wide variety of chart types and mapping; highly refined visual customization. Dashboards with interactive actions. Limited custom theming without extensions, but very flexible analytically.
Visivo
Highly custom UI with easy defaults
Detailed Differentiators
Each platform's unique strengths and limitations.
Looker Studio
Tableau (Salesforce)
Visivo
Security & Architecture
Critical considerations for enterprise deployments.
Looker Studio
DB Access: Yes, live connects to sources using provided credentials (or OAuth tokens). Option to cache query results in Google's cache for performance. Virtualization: Data remains in source or cache – Data Studio doesn't store data persistently (except cached). Push: No, it pulls data when rendering charts. Other: Uses Google account auth for access; you can manage view/edit permissions on reports. Lacks fine security on data level (you'd need separate reports or filters per audience).
Tableau (Salesforce)
DB Access: Optional – can import data into Tableau's Hyper engine or query live. Virtualization: Live query leaves data at source (virtualized access). Push: Extracts are pull-based (scheduled). Other: Row-level security via data source filters; fine-grained user permissions on Server; supports SAML/OAuth for auth.
Visivo
No db access required. Very strong security features due to the DAG-based access controls and the push based deployment model.
Why Visivo Stands Out
While each platform has its strengths, Visivo offers unique advantages for modern data teams.
Ready to Experience Modern BI?
Try Visivo today and see how it transforms your data analytics workflow.
$ curl -fsSL https://visivo.sh | bash
